If you are new in the online business world, you might want to know what is the difference between a blog and a website. Lets look at the meaning of each term and their purposes before we finally differentiate a website from a blog.
Meaning of a Blog
The word “Blog” is gotten from the combination of the words “web log”. It is more of an online interactive platform that seeks to inform a particular target audience using well written, researched and unique article about a select topic (niche).
According to Chizoba (2016), he defines a blog as a type of regularly updated website where articles are posted on various topics of public interest. He further explained the character of a blogger as one with consitent and determined mind who can thoroughly research and write with the motive of disseminating valuable information on a particular niche to a well defined target audience.
Another thing you should know about blogging is that it can be setup with the motive of making money online or not to make profit. Examples of top popular blogs in Nigeria that runs on Joomla and WordPress platforms are: naij, nairaland, Nigerian Infopedia or news sites such as buzz feed, tech crunch, life hackers or news magazines such as the new York times BCC, CNN etc, that publish stories on daily basis or even sites run by individuals on a specific niche.
What is a website?
Wikipedia defines a website is a collection of related web pages usually owned by corporate individuals, brands and companies with the purpose of creating awareness of such brands, companies or individuals that own them including their products and services so that visitors can patronize them. You should also note that a blog can also be part of a website. Examples of websites owned by brands and organizations include: Ikhanconcepts.com, olx.com, konga.com, etc.
Differences Between A Blog & A Website
What differentiates a blog from a website is the content. The major content of a website remains the same for a long time or is updated as the organization or brand releases new products or services. A blog on the other hand posts new/fresh content on daily or weekly basis since it is an interactive platform.
Search Engine Optimization (SEO) techniques are mostly used in a blog than a website. When you check the internet for a particular keyword phrase, you would see a lot of website listed online. Those topping on search results for such keywords use SEO techniques to outrank their competitors, thereby attracting 70% traffic to their blogs or website.
A blog’s articles are organised by categories and tags, this is a method of sorting the blog’s content and grouping them with specific keywords to enable viewers find whatever they are looking for with ease, while a website’s content isn’t displayed in such order but in the order in which whatever products or services posted on it are displayed.
Also, because a wordpress blog is an interactive platform, it allows the viewers to post comments on the page, but a website doesn’t have that option because basically, the primary function of a website is to create awareness on a brand or company, and so all forms of communication are carried out through the use of newsletter subscription or livechat options enabled by the website owners
The key difference between a blog and a website bothers more on how data are presented in both. It is true that there are millions of websites and blogs scattered on the internet in various countries, one has to understand the differences between the two to know the direction, technicality and strategy to take to be successful in it.
Now you know the differences between a website and a blog and their various purposes, which ever you choose would strengthen your online business and reputation. However, to achieve results, you would need patience, consistency, determination and hardwork.